The Hut Group – Company Overview, Profile, Journey And Stock Performance

The Hut Group - Company Overview, Profile, Journey And Stock Performance

While there are a number of retail companies in the world, one name that has been the talk of the town since 2004 is The Hut Group. In case you are searching for information related to THG, you have come to the right place.

Established in the year 2004, THG is dedicated towards ensuring that they are able to provide to their customers everything that they need related to fashion and lifestyle. If you want to know about the overview of the company, as well as their journey and the things that you get here, you will find this article to be of help.

Keep reading till the end to learn more…

What Is The Hut Group?  

What Is The Hut Group

Aimed to provide the customers with the best quality items related to fashion and lifestyle, The Hut Group is a holding that was established in the year 2004. With their humble beginning as a British start-up, THG is now one of the most famous and successful platforms that specializes in getting their customers to get in touch with the products of the brands that they are looking for.

They provide the customers with almost everything from fashion to beauty and health. It was first launched as a White Label Ecommerce provider. However, they quickly rose the stairs to success.

With almost two hundred shipping destinations and nearly twenty fulfillment sites and there hundred localized websites, The Hut Group won the Queen’s Award for Enterprise in the category of international Trade in the year 2018.

The Hut Group: Company Overview  

NameThe Hut Group
Also Known asTHG Holding
HeadquartersManchester, manchester, United Kingdom
IndustryEcommerce, Beauty, Lifestyle, Retail, Fashion
FoundersMatthew Moulding, John Gallemore
Operating StatusActive
Stock SymbolLSE:THG

What Services Do They Provide At The Hut Group?  

What Services Do They Provide At The Hut Group

As I have already stated, the services of THG are varied. And this is primarily because it now world as a holding. The products and services of the company can be broadly classified under the following:


The first one on the list of the services of The Hut Group is Ingenuity that is aimed at making the life of consumer brand owners better. When it comes to Ingenuity, THG deals with and provides several services to the customers or clients. Some of them are:

  • Language localization
  • Packaging and labeling
  • Web hosting
  • Product development and manufacturing
  • Freight transport
  • Data analysis.

However, these are only a few of them. There are several customers of Ingenuity service of THG, some of them include big names like Homebase.


When it comes to Nutrition, The Hut Group has a number of brands. Here are some of them:

  • Myprotein
  • Mp Clothing
  • Myvegan
  • MP Activewear
  • Myvitamins
  • Exante
  • Idealfit

While Myprotein is a brand that deals with bodybuilding supplements, Exante is a brand that deals with weight loss. THG also launched BeNu and Command  in the year 2021 to target the markets of meal replacements and nootropics, respectively.


The next sector that is dealt by The Hut Group is Beauty. When it comes to beauty, THG is known to sell several products and own brands that are its own as well as acquired. It includes skincare, makeup, hair care as well as fragrances.

Some of the brands that are under THG are:

  • Glossybox
  • Ameliorate
  • Mankind
  • Dermstore
  • Beauty Expert
  • Lookfantastic
  • Cult Beauty
  • Espa.


OnDemand is one of the most popular services that is provided by The Hut Group. In this sector of the business they sell products that are related to entertainment as well as other subscription services such as clothing and vinyl figurines.

Some of the services provided by the company in this section are as follows:

  • Production
  • Personalization And Customization
  • Sales
  • Packaging
  • Marketing
  • Design.

There are a number of brands that operate in this section of the company. Some of them are Akedo Footwear, MOTH Audio, DUST!, and more. When it comes to the Web Stores, the division includes My Geek Box, Zavvi,Very Neko, and Pop In A Box.

The Hut Group And Sustainability!  

The Hut Group And Sustainability!

One of the most important and functioning strategies of the company is Sustainability. According to their website, the company states that “THG x Planet Earth is our Group strategy for a better, sustainable future together.”

The Hut Group maintains that they move towards achieving their goals guided by the Sustainable Development Goals of the United Nations. They also state:

“We will empower those who strive for a better, more equitable world and create opportunities for them to thrive. We will take responsibility for the environmental impact that is within our control, and we will use our influence to inspire others to do the same.”

The Hut Group shares: A Story Of Constant Ups And Downs!  

The Hut Group shares A Story Of Constant Ups And Downs!

Ever since the beginning of the company, if there is one thing that has been constant, it is their ever-changing relationship with sticks and shares in the market. In January 2023, the company saw a major profit downgrade.

According to what THG mentioned in the London Stock Exchange, it was a result of the “lengthier onboarding of higher revenue and margin Ingenuity partnerships” as well as the “disruption in the UK courier network during December impacting online gifting demand in Beauty in particular.”

They also decided to discontinue a portion of the OnDemand division of the company because it reported “lower than expected sales.”

The shares of the company also started to tumble in the beginning of the year by 15% and it is noted that THG has been facing problems ever since it went public. According to The Guardian, Matthew Moulding mentioned in a statement:

“The group enters 2023 with strong momentum to achieve substantial margin expansion. Core commodity prices used within our nutrition division have seen significant deflation since their record highs in 2022, giving us confidence in significant profit progression as we move through the year ahead, against a much reduced group cost base.”

On a good note, the shares of the company were lifted in the later half of the month when Kelso Group, activist investor, took charge of the minority stake. According to MSN, “In a sign of confidence in the future of the troubled online nutrition and beauty retailer, Kelso bought 5million shares in THG, or a stake of 0.4 per cent, at an average price of 54.5p, it told investors on Tuesday.”

Wrapping It Up!  

Established in the year 2004, THG is dedicated towards ensuring that they are able to provide to their customers everything that they need related to fashion and lifestyle. While it first started as a retail company dealing with ecommerce, it now has become one of the leading businesses and now stands as one of the most successful holdings in the UK market.

In case you were searching for information related to The Hut Group, I hope that you found this article to be of help. If there are any other queries related to the same, feel free to let me know.

All you need to do is leave a comment in the box at the bottom of the page. And I will be there to answer them all for you. Also, do not forget to let me know what other companies do you want to get an overview of!

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